Care Before Competence

My mentor, John C. Maxwell, has famously said, “People don’t care how much you know until they know how much you care.”

For me, this has been one of the most challenging leadership principles to master.  If you have any familiarity with personality types, you know that all of us are wired differently.  I am a high “Red” or “D” using the terminology of two popular personality tests; the D.I.S.C. and the “4 Color.”  (You can take the 4-color test free here at my good friend Marc Accetta’s website.)

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